It seems unusual that a major U.S. car manufacturer would try to sell cars by naming a model after a devastated native American tribe - the Cherokees as in Jeep Cherokee. This tribe was driven from their federally designated tribal land in Georgia in 1830 by whites in the midst of a gold rush. The state of Georgia annexed Cherokee land to adjoining counties. This dislocation is called “The Trail of Tears” Where is the sex appeal in this name? Is the Jeep model nomenclature team trying to piggyback on Cher’s pop song “Cherokee People”? CHER-o-kee. Is it that the name conjures brave native warriors and their tribal mojo that might turn out to be transferable to a suburban yuppie family? It is that Cherokee sounds like Cherry Key. Buy this vehicle and get laid by a virgin. Perhaps all of the above - whoop it up Jeepers.